The Swaraj Projekt

Project Team: Pragun Agarwal

Year: 2021-22

The Swaraj Projekt is a collective that brings together some of Indias brightest musicians and creators. Their mission is to build for a decentralized world where artists have true creative freedom and their fans are treated like patrons, not passive consumers. The identity is based on an strong wordmark that resonates this sense of freedom and confidence. The colors, icons and typography reflect that spirit.

“Spirited, Expressive, Iconic.”

Current usage and applications (Pictures courtesy: